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Innuendo

Fallacy

Innuendo

Also known as: Dog Whistle

Category
Fallacy
Main group
Informal Fallacy
Subgroup
Rhetorical Tactic
Difficulty
medium (2/3)
Argumentation order
1. Argument

Description

A rhetorical tactic in which ambiguous wording is used to generate associations in the listener that point in a certain direction.

The actual message is conveyed between the lines. Upon criticism, the speaker can always claim they didn't mean it that way.

Example

"Soap and water never hurt anyone."

> Implying that the other person should wash themselves.

Limitations

Context-dependent! Changing the context changes the meaning.

Positive aspect: An important stylistic device in literature, satire, or advertising to evoke associations or create irony.

Researched by

Franz Januschek

See also

Framing

Ambiguity

Source